Entries categorized as ‘Media commentary’
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Courtesy of Gawker comes a classic example of why we media train our PR clients. Although an argument could be made that CNN’s Kiran Chetry is the one who needs a little more training. After all, she let an thirteen-year-old homeschooler take control of an interview. Damn kids!
Update: Our friends at SFist have an update on the Bay Area champs’ home field activities as well. Of course, throwing out the first pitch is not nearly as entertaining as smacking down a CNN anchorbot.
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Categories: Media commentary
Talk about a media frenzy - ‘Paris Hilton’ and ‘jail’- two words that have sent the press through the roof.
Has PR gone wild or something?
Judge for yourself – here are some of the facts:
- CNN (Nancy Grace Show) replaying the coverage of her trial like it was OJ Simpson’s murder case.
- Google searches turning up more than 5,000 media hits with the magic words - ‘Paris Hilton’ and ‘Jail’.
- MySpace pages like Rescue Paris dedicated to supporting the superstar.
Can this desperate PR crusade keep Paris out of the slammer? This is where the power of PR comes into play – according to The Associated Press article:
“Paris is distraught and traumatized as a consequence of the findings at the May 4 hearing … and her fear of incarceration."
It might take more than making tear jerking petitions with statements like “Paris provides beauty and excitement to our otherwise mundane lives,” and dressing in conservative courthouse couture to keep her from living the life behind bars.
It seems the best PR move might be to take the ‘when life hands you lemons, make lemonade’ kinda approach and turn Paris’s Jail sentence into the next season of the Simple Life: “Paris & Nicole: I Know What You Did in the Slammer” (I think Nicole has a few charges she can do some time for as well).
Talk about a great media opportunity… Now, that’s PR folks!
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Categories: Media commentary
If you’ve ever wondered why you often start your week reading less-than-compelling information about this study or that over your corn flakes, Jack Shafer at Slate has the answer. Reporters don’t “do” weekends - unless you count a couple of sculling sessions at the local watering hole.
It seems a few press agents will “pre-release” information that’s set to “officially” release the following Monday to selected reporters on Friday so they don’t have to go out and do any actual reporting on Saturday and Sunday.
This is why, though scandal after scandal has rocked the executive branch lately and 3,400 American service people have died in Iraq, the story that assaulted readers from all sides yesterday had to do with the prevelance of people shopping for clothing online.
Enjoy your new underwear!
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Categories: Media commentary
